Burger King is revamping this fan-favorite menu item next—after its new Whopper led to an 8.5% boost in sales

Burger King continues to push the boundaries of its menu. After successfully revamping its flagship product—the Whopper—it isn’t stopping there. Today, Burger King announced that like it did with its burger, the chain is also giving its chicken nuggets an upgrade. In a new press release, the fast-food burger giant hinted at the new marketing direction it is repositioning itself toward: greater authenticity. BK asked customers to taste test its nuggets and sauces, and the verdict was a big thumbs down, with thousands of people reporting back they tasted “rubbery,” “dry” and “disappointing.” So, the brand said it “went back to the kitchen to rethink every element” of its nuggets. On September 1, the brand will debut its improved nuggets, made with all-white meat, crispier breading, and an improved marinade, with a fresh sauce lineup of sweet and sour, honey mustard, buffalo, and a limited-time savory sauce. Owning up to the fact its chicken nuggets weren’t cutting it is part of Burger King’s long-term strategy, which focuses on Gen Z’s craving for authenticity, a better customer experience, a tastier menu, and a strong social media game. “We take Guest feedback seriously, and when w…