Accelerate your move to the cloud with the new Database Migration Program

Today, we’re announcing the Database Migration Program, a new and stress-free approach to migrating existing open source and proprietary databases, whether on-premises or in the cloud, to Google Cloud’s industry-leading, managed database services. With the Database Migration Program, you benefit from assessments, tooling, best practices, and resources from our network of specialized database technology partners. The program also offers special incentive funding to offset migration costs, helping you to quickly and cost-effectively migrate your databases to Google Cloud. Get started today with the Database Migration Program.Over the past decade, companies big and small have realized the benefits of the cloud for their application modernization journey, helping them become more efficient, scalable, agile, and innovative. Furthermore, managed cloud databases typically result in an overall lower cost of ownership while upskilling database administrators to focus on higher-value work like data modeling and deriving additional value from data with AI and machine learning. Since modernizing to GKE, Istio and Cloud SQL, Auto Trader’s release cadence has improved by over 140% (year over ye…

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