24/7 access for every customer, from around the world to around the block

Mexico City is home to more than 9 million residents in countless communities and neighborhoods that serve PepsiCo consumers through small mom-and-pop shops. Like small-business owners everywhere, the owners of these stores work around the clock, every day, to meet their customers’ needs and grow their businesses. This video reveals how PepsiCo is using data and digital tools such as its MiNegocio+ app to help them do both. The app is fueled by insights that help shop owners order anytime while recommending products that anticipate customer needs in their area. The freedom allows the sales team to focus on opportunities to provide strategic advice, delivering greater value to businesses from Mexico City, throughout Latin America, and around the world.