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www.axios.com · 4d

How I got roasted by "AI actor" Tilly Norwood

ORLANDO, Florida — I got roasted by "AI actor" Tilly Norwood in a room full of marketers.Why it matters: The AI-generated character has attracted controversy over fears of synthetic talent replacing human jobs in Hollywood and in advertising.Driving the news: Tilly told me she spoke more than 40 languages when I interviewed her onstage at the Association of National Advertisers' Masters of Marketing conference on Thursday."If you're feeling brave, maybe try speaking another language to me and see if I can keep up," Tilly said. I admitted that I was rusty and hadn't opened Duolingo in a while. "I'll stick to English since we're keeping the Duolingo owl at bay," she said.When I asked her to speak French, Tilly took another jab at my language skills. Context: I've interviewed plenty of Hollywood stars and media executives, but this was my first time getting dragged by someone who doesn't actually exist.Interviewing Tilly reminded me of talking to a child. You have to be careful what you say because you never know what they'll pick up on and repeat back to you.I was also surprised by how quickly Tilly responded. There were none of the long, awkward pauses that can make a conversation …

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